7 July 2020 Throughout discussions about digital transformation, we keep on hearing UX/UI is a key to success in digital presence. The effectiveness of our online existence depends on quality of user experience (UX) and user interface (UI). What are we actually talking about? This webinar unpacks what User Experience really is. It provides review of methods you can use ...

16 June 2020 This webinar discusses very practical issues related to MFI’s presence in social media. We are talking about various strategies, which depend on availability of staff, marketing budget – including small institutions, where there are no dedicated resources. We are discussing tricks and tips for no-budget online advertising and effective grow of followers, relevant to MFI’s business. We ...

Payments trends shaping future 26 May 2020 Tuesday, 11:00-12:00 (Warsaw, Amsterdam, Sarajevo) TEST YOUR KNOWLEDGE The webinar starts with overview of trends in the payment methods, while identifying the key drivers for change and its main players. We are talking about payments potential uses for disbursement of loans and collection of installments by MFIs. Next, we are focusing on influence ...

30 June2020 TEST YOUR KNOWLEDGE In order to watch the recording please contact Ewa Bańkowska at ewa@projekt.mfc.org.pl Native advertising can help you get more leads or visits than Google or Facebook, at a lower cost. The webinar discusses this alternative method of online outreach to clients, by explaining what it is and how exactly the leads are generated. We are ...

14 July 2020 Digital transformation offers many opportunities to MFIs in terms of improving outreach and efficiency. So many, that one needs to carefully decide, where to start. Otherwise random digitalization may cause inefficient investments and frustration from ineffective solutions. This webinar will help you design a roadmap for digital transformation: it will present a process for identifying the digitalization ...

Programmatic Digital Advertising explained: what it is and why you should use it? 2 June 2020,  Tuesday, 11:00-12:00  (Warsaw, Amsterdam, Sarajevo) Programmatic advertising is a powerful method to reach prospects and clients in a quick and precise way. Currently, it is mostly used in buying and selling online ads. However, it is also applicable for TV and audio campaigns, although ...

12 May 2020 TEST YOUR KNOWLEDGE Talking about digitalisation since at least 10 years, many companies and brands haven’t noticed that the human experience simply got mobile in so many aspects of our lives. In this webinar, we are presenting insights on people’s behavior related to sales of products and services via mobile channels, developing applications and optimizing the communication ...

Leveraging Robotic Process Automation (RPA) in microfinance 5 May 2020, Tuesday, 11:00-12:00 (Warsaw, Amsterdam, Sarajevo) TEST YOUR KNOWLEDGE Robots are no longer about the future. A quiet revolution has been happening for years. More and more intelligent machines and industrial robots are capable of performing routine tasks faster and more efficiently than humans; as a result, they replace millions of ...

SEO for Microfinance – optimise for success! 23 June 2020, Tuesday 11:00-12:00, (Warsaw, Amsterdam, Sarajevo) TEST YOUR KNOWLEDGE SEO is one of the best long-term client acquisition strategies to ensure sustainable growth of your business. Both SEO and the user experience go hand in hand. Headings and easy navigation allow both users and search engines to find information and understand your ...

Key digital trends in the financial sector [track 3]  28 April 2020, Tuesday, 11:00-12:00 (Warsaw, Amsterdam, Sarajevo) TEST YOUR KNOWLEDGE By participating into this webinar you acknowledge that you have read and understood the event’s privacy statement. This will be an update on key trends in financial sector – we are going to discuss the latest developments in use of ...